The Chronicles of Valleyschwag is a blog covering the best and worst of promotional giveaways in Silicon Valley, the schwaggiest place on earth. We protest logo-pollution and cynical attempts at mind-control, but go gaga for the stuff that makes us feel cooler than we actually are. We have a schwag-of-month club, too. Feel free to send us suggestions.

What you missed if you didn’t log on last Friday night

July 18th, 2006

Chad, our inspiration for the Jumpcut Video Contest, is at it again. This time he’s put together a little flick of our epic Hoedown from the perspective of our remote attendees. Check it out, pretty amusing.

http://blip.tv/file/51345?file_type=mov (Quicktime)
http://blip.tv/file/51345?file_type=flv (FLV)

Thanks, Chad! Seeing the party from your perspective gave us some ideas for improving the remote experience the next time. Plus it was just plain fun to watch.

Hugs ‘n’ kisses,
Amy & the posse

Helluva Hoedown

July 17th, 2006

We’re not sure what the exact headcount was, but we’re pretty sure we broke fire code. And we’re also pretty sure people had a damn fine time.

Not bad for 5 days of planning, eh? Not to say we’re procrastinators but originally our party was going to be hosted along with another organization in the “heart of Silicon Valley”. Well, there was a change of plan a week before the party and since the posters were already printed we had no choice but to go forth and conquer. Thanks so much to Adaptive Path for allowing us, on such late notice, to take up the whole floor of 365 Brannan for the event.

Yeehaw and well done to our Scwhag Procurement Officer and Party Coordinator Extraordinaire, Tara Anderson for working her magic mojo. Since those of us Valleyschwagers that hail from Rubyred Labs were busy working on client projects all week, there’s no way we could’ve done it without her. (And FYI… anyone out there interested in becoming a Valleyschwag partner and getting placement in the upcoming Valleyschwag 4 package should give her a shout at Tara|at|Valleyschwag|dot|com.

And great big chuckwagon loads of thanks to all our party sponsors:

Eddie at Custom Scenic provided m
ost of the western decor. He has a seemingly limitless supply of saddles, rope, giant western banners, lights, platforms, and wagon wheels that transformed our office into a mining town.

Stormhoek Wine kicked in many cases of fine South African wine and a good stack of Hugh Macleod prints. (We have to admit we hid a couple bottles for consumption at Monday morning cereal bar.)

PhilipsUnion Whiskey pitched in a couple cases, including some vanilla and cherry flavored whiskeys. We know, when you hear “flavored whisky” you might think of the flavored coffee at a donut shop, but this stuff was *good*. The vanilla tasted excellent over ice, and is probably responsible for some of the rowdiest rocking horse rides we’ve seen.

Speakeasy Beers ponied up three kegs and was the drinking staple of the night.

Izze Soda provided several cases of their fabulous fruit sodas. They’re not overly sweet — a welcome change from most soda — and we’re big fans of their ruby red grapefruit flavor. Duh.

Rockstar kept us amped and partying like, well, rockstars. We blame/thank them for keeping the party alive past 3am.

And of course the Cyclecide Bike Rodeo (and friends at Headless Point) who loaned us the larger-than-life rocking horse that became a visual and social centerpiece. If you’re in San Francisco next weekend stop by Pedal Monster, their bicycle-powered weekend of fun.

Also, much gratitude to Irina & Eddie of Geek Entertainment TV for MCing and filming the Schwag Fashion Show (video coming soon); to JumpCut for all their great footage; to Scott Beale and Thomas Hawke for making our party look so glamorous with their gorgeous photos; to Bryan Mason for set-up help, the PA, and, well, the party space; to Joe Grubb for set-up help while his brother (ahem) was out of gas in the East Bay; and to Chris Messina and Tara Hunt for their moral supoort and setting up our killer IRC that allowed our subscribers around the globe to party along with us — and even ride the horse.

Finally, thanks to all our models from the fashion show, our schwag providers and to all of you beautiful people who attended in person and online and made 365 Brannan the rockinest place to be last Friday. You’re all stellar and we heart you.

Hugs ‘n’ Kisses,
The Valleyschwag posse

p.s. Thanks to our Rubyred team for all your set-up help and contributions as well: Leslie for the button-making station in addition to making all the deputy and grapefruit buttons for our party guests; Scott for bouncing; Ted & Cameron for climbing the decrepit ladder (and Giant Killer Robots for lending it, btw) to string up the backdrops; and Alex (and Eric) for the Fungeon cereal box wallpapering. You guys are AWESOME.

Instructions for remote Hoedown-ing

July 14th, 2006

We’re happy to say that over a hundred people have RSVP’d for joining us from around the world for our Hoedown. Now how the heck are we going to do this?

We thought about doing live multi-directional video installations, but when did that ever work? Instead, we’re going to keep this scrappy and low-fi. One of our featured companies, Jumpcut, is going to support this virtual party alive by enabling us to share (and remix!) our videos. Flickr will be our repository for tagged photos. We’re also opening an IRC channel for us all to chat with each other from wherever we are. We’ll soon start uploading photos and videos so we can experience everything we’re collectively experiencing.

Here’s how to join the fun:

  • IRC
    • login to irc.freenode.net / room: valleyschwag
  • Jumpcut:
  • Flickr

The Valleyschwag Schwag Lab

July 14th, 2006

Picture 129.png

In the midst of setting up our monster hoedown, we somehow found the time to connect with the Jumpcut team and make a quickie movie. Check it out.

Here comes a Hoedown

July 13th, 2006

stirrup.pngSteve from Jumpcut popped over today while we were moving in the props and amusements for our hoedown. He secretly recorded some video and did NOT get proper legal releases from any of us. Nonetheless, it should give you a sense for the hyjinx to come…

Watch the video.

An Overdue Thanks

July 11th, 2006

Hawaii Dan sent us a delicious care package a couple weeks ago with two of my favorite things — chocolate and coffee. We’ve been so busy packing and shipping everyone’s schwag, though, that we’ve been remiss in thanking him. Here you go, Dan…

Hugs ‘n’ Kisses,

Amy & the Valleyschwag posse

The Jumpcut Video Contest

July 11th, 2006

For this month’s contest we’re teaming up with Jumpcut, makers of one of the neatest online video apps we’ve seen. We got the idea for this contest from Chad’s remix of our Inside Valleyschwag. The idea is simple: show us your favorite schwag and make a movie on Jumpcut.com–or remix someone else’s. Sign up, upload your clips, and cut them into something special. Then add them to the schwag group on jumpcut. It doesn’t matter if it’s 30 seconds or half an hour…just don’t be boring.

Here are some ideas for your video from the Jumpcut folks:

  • Schwag and tell: show us the schwag you love
  • Schwag Do’s and Don’ts
  • Schwag fashion show
  • Schwag Adventures: video a story using all items in the months schwag bag
  • Schwagable places: shoot video of you and your schwag in the most amazing places.

We’ll be awarding special prizes to the top vote getters, of course. Join us at our Hoedown on July 14th (locally or remote) for the first awards. Specifics to be announced.

jumpcutframe.pngFinally, here’s the kickoff video from Jumpcut’s own Steve Weibel, which sets the silliness bar nice and high. (Note: since it’s from a sponsoring company it’s not an official entry in the contest).

Valleyschwag 3: Hoedown!

July 5th, 2006
hoedown.gif

After two issues of wrapping our packages in stenciled burlap–culminating in the unforgettable burlap re-use contest–we changed things up this month. We decided to wrap this month’s package in a collectible poster. The idea was to commission some nifty artwork to make unwrapping the package as fun as it had been with the burlap (but a lot less messy!). We worked with a fantastic San Francisco artist named Paul Hayes, and made it into a big ol’ event poster.

RiderIndeed, it’s one giant invitation to our very own Hoedown party. Grab yer pardner and get on over to RSVP now, if you haven’t already. For those of you who aren’t within driving distance of San Francisco, link in from wherever you are and we’ll party together with all the sound, vision and pyrotechnics that our “perpetual beta” tech affords. More details of the festivities will follow.

Anyhow, we were all set to wrap the packages inside the poster until we actually got them back from the printer. We immediately hung one on our wall, and everyone in the office gathered around, ooh-ing and ah-ing like it was a Picaso. Indeed, it looked even better than we’d hoped. We wrapped one of the schwag packages in a poster to see how it looked. It didn’t look bad bundled up like this, but when we unwrapped the poster we could see clearly that someone would never want to hang it’s now crinkled surface on their wall.

As a result, subscribers to this month’s issue will find their Hoedown posters carefully folded rather than wrapping their schwag, preserving them for whatever purposes they wish, be they good or evil.

NOTE: A few subscribers have mentioned they didn’t receive a poster in their package. Send an email to support@valleyschwag.com and we’ll make sure this injustice is remedied. 

Burlap Re-use Contest Winner

July 2nd, 2006

Thanks so much to all of you who sent in entries for the Burlap Re-use Contest. Your creativity is as inspiring as your willingness to cause discomfort to your pets is disturbing.

No surprise here… the hands-down winner is Heather with her fabulous burlap horse. And extra kudos for sending us the original! Special prize coming your way.

Honorable mention to Glen for the Action Figure Bed Cover and Tijs for the iPod case. And we here at the ranch want to acknowledge the prolific output of Homard with the Skirt, Dog Cape and Wallpaper. A little something extra is going out to everyone who submitted an entry.

New contest will be announced soon…

Hugs ‘n’ Kisses,

Amy & the Valleyschwag posse

Shipping in progress…

June 30th, 2006

We’ve been so busy folding, packing and shipping we haven’t had any time to blog. You’re all on our minds, though. We’ll be posting more over the weekend, as we finish getting these out.

Now go enjoy your weekends (and Independence Day, for you yanks)!